
Kevin Middleton is a UEFA Licensed Coach, Author, Football Community Builder and Builder of AI Tools used by thousands of football coaches and players worldwide.
Having coached everybody from grassroots to professional, ages 1 to 70, Kevin now builds AI solutions for individuals, clubs, federations, and entrepreneurs.
Products
FootballGPT
AI coaching assistant with 5 modes, 18 specialist advisors, animated drill diagrams, and real stats from 100+ leagues.
RefereeGPT
Duolingo-style referee education. Learn the laws of the game through scenarios and quizzes.
CoachReflect
AI-guided coaching journal. Reflect on sessions, track growth, and build your coaching identity.
CruiseGPT
AI cruise guide with port information, excursion tips, and personalised itinerary planning.
AI Football Marketplace
MCP gateway and API marketplace for football AI tools. Build your own integrations.
Football Coaching Academy
1,500+ coach community. Sessions, game models, masterclasses, and direct access to Kevin.
What Players Say
“The sessions are high intensity and very technical. This is all a player can ask for when they are looking to improve their game.”
“Position specific sessions that allowed me to improve on areas I needed. Always high quality and intensity. I've seen an increase in my confidence on game days.”
“Attention to detail in every session. Enthusiasm paired with knowledge delivers enjoyable and beneficial sessions, bringing out the best in every individual.”
Work with Kevin
Clubs, federations, and entrepreneurs who want to bring AI into football coaching.
Learn more